A few years ago in a Poker forum, a few friends of mine and myself debated about the idea of real money gambling on Facebook, there was a lot of nonsense and ideal case scenarios because the Zynga’s Texas Hold’em games had an incredible big user base and the users where people that play for fun or entertainment which is different to study the game, the mathemathics behind it and the patterns in specific players, of course, there were nothing that tell us that it was gonna actually happen, it was just a dream.
Now, it has become more reasonable since well, a few months ago there was a big scandal involving major poker rooms like Full Tilt Poker because legally speaking, even when physical casinos can be found everywhere, online poker is illegal in USA.
So there was millions of dollars frozen, companies shutted down and probably some people will go to jail, but this started some series of negotiations to legalize online gambling, so there’s a big market opportunity for online gambling since a lot of players from different poker rooms can’t play anymore.
And here I am, writing about this because Zynga just announced a new title called Sports Casino and also that they have a new partner, RocketPlay. This game is about betting on sports with your friends while you are watching them.
The game seems maybe too casual, but still, we now Zynga is an ambitious company and there’s some possibility that in the future we see them operating real money gambling. Of course, online gambling is still illegal in the US but Zynga games still operate in a lot of other parts of the world so there’s a chance that they see the opportunity I see.
Also, the executive team from RocketPlay use to work at places like BetFair so I think they know a thing or two about online gambling.
At the moment this is pure speculation, but who knows, maybe the next time you enter into your Facebook Account it will be like entering into a casino.
I don’t know what will happen but I know that Zynga is not doing good lately and with all the problems and criticism from the gaming industry and the fight against EA the future of the company doesn’t seem bright so maybe this could be a good moment to pivot into something new. ¿What do you think?